Description :
Role : Senior Web Developer eCommerce / Shopify & WordPress.
Experience Required : 8 to 12 Years in Web Development; 5+ Years in Shopify & WordPress.
Primary Project : WordPress-to-Shopify Migration & eCommerce Build-Out.
Reporting To Project Lead / Client Stakeholder.
Work Mode Remote / Hybrid (as applicable).
Position Summary :
We are seeking a highly skilled, self-directed Senior Web Developer with deep expertise in Shopify eCommerce development and WordPress to lead a full-scope website migration and storefront build for one of our key clients. The selected developer will convert an existing WordPress site into a fully functional, launch-ready Shopify eCommerce storefront.
This is a high-visibility project requiring someone who can work with minimal oversight, deliver professional-grade output, and ensure the final site is technically sound, visually engaging, and optimized for conversions. The right candidate brings strong end-to-end ownership from technical architecture and development through testing and launch and communicates proactively with stakeholders throughout.
Project Scope & Key Deliverables :
This role is centered on the following project objectives :
WordPress-to-Shopify Migration :
- Migrate all existing site content from WordPress to Shopify, preserving design intent and content integrity.
- Maintain URL structures, redirects, and SEO signals throughout migration.
- Reuse existing site content as-is (Phase I scope); no content rewrites required.
eCommerce Build-Out :
- Configure a fully functional Shopify storefront with product listings, PDPs (Product Detail Pages), and collections.
- Integrate base MSRP equipment pricing sourced from a sister website owned by the client.
- Configure shipping settings and rates mirroring the clients existing website.
- Implement payment system options consistent with the clients existing setup, including :
1. Bills & Coins Only
2. Credit Card Reader AND Bills & Coins
Site Nomenclature & Standardization :
- Apply site nomenclature communalization per client direction and brand guidelines.
- Ensure consistent terminology, labeling, and navigation conventions across all pages.
Real-Time Channel Partner Pricing Display :
- Develop or integrate a solution to scrape and display real-time pricing from the clients channel partner pages on relevant PDPs, including :
1. Sams Club
2. BJs Wholesale Club
3. Quill
4. Webstaurant Store
- Additional channel partners as agreed
- This feature requires careful architecture planning; the developer will propose a technically sound, compliant, and maintainable approach in collaboration with the client.
1. Deliver a visually engaging, responsive storefront providing an exceptional user experience across desktop and mobile.
2. Ensure the site is technically sound : fast-loading, accessible, and cross-browser compatible.
3. Optimize layout and page flow to drive site conversion.
3.1 Discovery & Architecture :
- Review the existing WordPress site structure, content, and functionality.
- Propose a clear technical migration and build approach, including the channel partner pricing integration strategy.
- Define and align on scope, milestones, and delivery timeline with the client.
3.2 Development :
- Build or customize a Shopify theme to match intended visual design and brand standards.
- Develop responsive layouts using HTML5, CSS3, JavaScript, and Liquid (Shopifys templating language).
- Ensure accessibility standards (WCAG 2.1).
3.3 Integration :
- Integrate Shopify with required back-end systems, third-party tools, and APIs.
- Implement pricing sync from the sister website and the channel partner real-time scraping solution.
- Configure payment gateways, shipping rules, and tax settings per client specification.
- Integrate necessary Shopify apps or custom development as required.
3.4 Migration :
- Maintain and support the existing WordPress site during the transition to keep it operational until Shopify go-live.
- Extract and migrate content accurately from WordPress to the new Shopify environment.
3.5 QA :
- Conduct comprehensive testing across features, functionality, user flows, payment processing, and security.
- Perform cross-device and cross-browser QA (desktop, tablet, mobile).
- Run performance testing and optimization (Core Web Vitals, page speed).
- Resolve all identified bugs and issues prior to launch.
3.6 Launch :
- Coordinate domain migration, DNS, SSL, and go-live activities.
- Deliver a fully launch-ready site requiring minimal rework from the client team.
- Provide documentation covering architecture, integrations, and maintenance guidelines.
- Offer a defined post-launch support window for issue resolution.
Experience :
4.1 Experience :
- 8 to 12+ years of professional web development experience, preferably in an agency or product company setting.
- 5+ years of hands-on Shopify development including theme customization, Liquid templating, and Shopify API.
- 5+ years of WordPress development including custom themes, plugins, and WooCommerce.
- Proven track record of end-to-end eCommerce project delivery from scoping through launch.
- Experience working independently with senior stakeholders under limited day-to-day oversight.
4.2 Technical Skills Required :
- Shopify : Theme development (Liquid, Sections, Blocks), Shopify CLI, Storefront API, Admin API
- WordPress : Theme & plugin development, WooCommerce, REST API, custom post types
- Front-End : HTML5, CSS3, JavaScript (ES6+), jQuery, Bootstrap / Tailwind CSS
Back-End : PHP, MySQL :
- APIs & Integrations : REST APIs, webhooks, third-party app integration
- Performance Optimization : Core Web Vitals, lazy loading, image optimization, CDN configuration
- SEO : On-page optimization, structured data, URL management, redirect handling during migration
- Security : SSL/TLS, HTTPS, input validation, platform security best practices
- Version Control : Git (GitHub / GitLab / Bitbucket)
- Hosting & Infrastructure : Domain management, DNS, server/hosting environment configuration
4.3 Technical Skills Nice-to-Have :
- Web scraping technologies (Python, Puppeteer, Playwright, or similar) for channel partner pricing integration
- Shopify Plus experience (Scripts, Flow, B2B, checkout customization)
- Experience with Magento, WooCommerce, or other eCommerce platforms
- Google Analytics 4, Google Tag Manager, and conversion tracking setup
- Headless commerce concepts or Shopify Hydrogen experience
4.4 Soft Skills & Work Style :
- Highly self-directed : able to deliver a launch-ready site with minimal guidance from the client team.
- Strong communicator : provides proactive updates, flags risks early, and aligns on decisions.
- Detail-oriented : consistently delivers technically sound, high-quality output.
- Problem-solver : identifies solutions independently and escalates only when genuinely required.
- Comfortable working in international, cross-cultural project environment.
- Excellent written and spoken English communication skills.
5. Future Considerations :
- While not part of the current engagement, the following are anticipated in a subsequent phase. The selected developer will be given preferential consideration for continuity :
- Product catalog expansion with new SKUs, categories, and collections
- Content enhancements : copy updates, imagery refresh, and multimedia additions
- Additional channel integrations and marketplace connectivity
- Advanced analytics and conversion rate optimization (CRO) initiatives
- Potential internationalization and multi-currency support
Success Criteria :
6. Success Criteria :
The engagement will be considered successful when the following outcomes are met :
- A fully functional Shopify storefront is live, replacing the existing WordPress site
- All existing content has been migrated and displays correctly on the new platform
- MSRP pricing from the sister site is accurately reflected across product pages
- Channel partner pricing displays correctly in real time on relevant PDPs
- Payment and shipping configurations are operational and aligned with client specifications
- The site achieves Good Core Web Vitals scores on both mobile and desktop
- The client team requires no significant rework or major corrections post-handover
- Full documentation is delivered covering all integrations, configurations, and maintenance guidance
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Posted in
Full Stack
Functional Area
Full-Stack Development
Job Code
1640426