Strong UX Researcher Profile :

Mandatory (Experience 1) - Must have 3+ YOE hands-on UX Research / User Research for B2C Products

Mandatory (Experience 2) - Should have hands-on experience in User Research, Persona's, User Stories, Work-Flows, and Usability Testing

Mandatory (Experience 3) - Must have worked on both qualitative and quantitative research methodologies

Mandatory (Portfolio) - Portfolio showcasing UX Research works for Good B2C Apps / Website / Product Companies

Preferred Skills :

- Prior experience in BFSI, fintech, or large-scale B2C products.

- Familiarity with UX design tools (Figma, Adobe XD, Sketch) for collaboration.

- Knowledge of financial services workflows and unit economics (e.g., lending journeys, KYC, payments).

- Experience working in Agile/Scrum environments with cross-functional teams.

Role & Responsibilities :

- Lead user research initiatives to understand customer needs, behaviors, and pain points across Bajaj Finservs digital ecosystem (apps, websites, self-service platforms).

- Design and execute research studies including usability tests, surveys, field studies, diary studies, and in-depth interviews.

- Translate research findings into personas, journey maps, and experience frameworks that guide product design decisions.

- Collaborate with UX/UI designers, product managers, and engineering teams to embed user insights into product roadmaps.

- Evaluate existing digital journeys (onboarding, loan applications, payments, customer support flows) and recommend usability and conversion improvements.

- Apply mixed-methods research (qualitative + quantitative) and partner with analytics teams to validate findings.

- Communicate insights through compelling reports, presentations, and storytelling to influence stakeholders at all levels.

- Contribute to establishing research best practices, processes, and repositories across the design function.