Roles & Responsibilities :

- Design, develop, and deploy production-grade AI/ML and Generative AI solutions.

- Drive GEO, AEO, and SGE initiatives to improve visibility and discoverability across AI-driven search and generative interfaces.

- Optimize content, data, and digital experiences for AI-powered search, conversational queries, and LLM-based experiences.

- Develop and implement solutions using LLMs, NLP, semantic search, embeddings, RAG, vector databases, and information retrieval.

- Analyze search intent, AI-generated responses, retrieval patterns, citations, ranking signals, and content discoverability to identify optimization opportunities.

- Build experiments, evaluation frameworks, and measurement approaches to assess GEO/AEO effectiveness and AI search performance.

- Collaborate with Product, Engineering, Content, SEO, Marketing, and Business teams to translate business requirements into scalable AI solutions.

- Monitor AI/ML solution performance and continuously optimize accuracy, relevance, latency, scalability, and user experience.

- Stay updated with developments in Generative AI, AI Search, LLMs, GEO, AEO, SGE, and emerging search technologies.