Senior Adobe Campaign Developer

Job Description :

We are seeking an experienced Senior Adobe Campaign Classic Developer to join our team. The ideal candidate will have a strong background in email development and campaign management, with a focus on Adobe Campaign Classic.

Key Responsibilities :

- Create and manage responsive email templates, workflows, and automated campaigns.

- Collaborate with cross-functional teams to gather campaign requirements and objectives.

- Conduct A/B testing and analyze campaign performance metrics to optimize results.

- Troubleshoot and resolve issues related to email delivery, campaign execution, and system integrations.

- Ensure compliance with email marketing best practices and data privacy regulations.

- Mentor junior team members and provide guidance on best practices in campaign development.

Required Skills :

- Strong experience in HTML, CSS, and JavaScript for email development.

- In-depth knowledge of email marketing best practices, including deliverability and engagement strategies.

- Familiarity with data management, segmentation, and targeting within Adobe Campaign.

- Excellent analytical skills to assess campaign performance and make data-driven decisions.

Preferred Qualifications :

- Experience with CRM systems and integration with Adobe Campaign.

- Strong communication skills and the ability to work collaboratively in a team environment