About Role :

We are looking for a GEO Specialist to build and optimize AI-first content and data pipelines.

Key Skills :

- AI/ML tools

- Search Engine Optimization (SEO)

Roles & Responsibilities :

- Build and optimize AI-first content and data pipelines to improve visibility across LLM platforms.

- Design and implement Generative Engine Optimization (GEO) strategies.

- Work on prompt optimization, retrieval structuring, and semantic ranking for AI systems.

- Collaborate with marketing and product teams to ensure content is AI-consumable.

- Optimize structured and unstructured data for LLM ingestion (RAG pipelines, embeddings).

- Analyze how AI systems surface content and improve ranking signals.

- Experiment with Answer Engine Optimization (AEO) techniques.

- Monitor performance using AI analytics tools.

Requirements :

- 4+ years of overall professional experience with meaningful SEO experience.

- 1+ years of hands-on experience in GEO, AEO, or AI-driven search optimization.

- Strong understanding of modern SEO, GEO, AEO, and AI/LLM-based ranking.

- Good understanding of LLM ecosystems such as ChatGPT or Google Gemini.

- B.Tech / B.E. or equivalent engineering degree.

- Experience in Digital-first companies, consumer tech, fintech, or SaaS preferred.