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CRM Analytics - Data Visualization

Loyalytics AI
Bangalore
5 - 8 Years
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4.2white-divider30+ Reviews

Posted on: 10/12/2025

Job Description

Job Description :


- Drive elevation of campaigns in the APJ region by enabling various targeting criteria, monitoring campaign performance, supporting test and learn as well driving improvements in platforms wrt data.

- Develop a thorough understanding of business data and apply analysis/statistic technics to transform data into insights driving decision-making processes

- Provide reporting capabilities to enable regional marketing/sales/CRM teams to monitor their performances

- Measure and monitor strategic initiatives performances against KPIs.

- Provide forecasts of expected uplifts for prioritization

Required Experience :

- 4+ years relevant experience / flexible to fit the right candidate covering other key requirements

Proficiency with SQL :

- Knowledge of database design principles, query optimization, integrity checks

- Implement and maintain database code in the form of tables, stored procedures, scripts, queries.

- Develop SQL views to be leveraged by the reporting layers

- Experience in translating insights to business effectiveness and results

- Experience in performing campaign measurements and analyzing campaign data to identify trends, patterns, and opportunities for optimization.

- Expertise with data visualization and reporting, with hands on experience with Tableau or Power BI.

- Experience with campaign management and marketing automation platforms (preferably Salesforce Marketing Cloud).

About You :

- You are a strong advocate of customer data driven marketing and business

- You are comfortable getting your hands dirty with data and enjoy exploring various dimensions of a data led problem.

- You are comfortable with complexities, enjoy working with multiple stakeholders and have the confidence to clearly communicate and drive discussions.

- You are passionate to test and learn, improve, and drive improvements in customers experience

- You take accountability and feel motivated with opportunity to get things done.

- You value an international dynamic environment, relationship with diverse stakeholders, partners and multidisciplinary teams

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Functional Area

Data Analysis / Business Analysis

Job Code

1588405