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Shaadi.com - Lead Product Designer - Figma

Posted on: 19/11/2025

Job Description

The Role :

As our Product Designer (Growth), youll be the creative growth hacker behind our user journeys crafting delightful experiences that drive acquisition, activation, retention, and revenue

Youll mix design thinking with data wizardry to craft experiments that boost conversions, optimize funnels, and supercharge engagement.

If A/B tests excite you more than A/B roads this is your jam

What Youll Do :

- Drive growth design initiatives across acquisition, activation, retention & monetization

- Design and optimize conversion funnels from first click to lifelong connection

- Lead A/B tests and experiments that move key metrics (CAC, LTV, conversion, retention)

- Own critical growth touchpoints sign-up flows, profile completion, subscriptions, referrals

- Translate user insights & data into impactful design solutions

? Build scalable design systems that support rapid growth experiments

- Collaborate with Growth PMs, Data Analysts & Engineers to uncover opportunities

- Continuously test, iterate, and refine experiences post-launch

- Champion a growth design culture spread the love for experimentation & impact-driven design

Focus Areas :

- User Acquisition & Conversion Optimization

- Onboarding & Activation Design

- Subscription & Monetization Flows

- Retention & Re-engagement Campaigns

- Referral & Viral Growth Mechanisms

- Personalization & Recommendation Interfaces

What Were Looking For :

- Bachelors/Masters from IIT, BITS, NID, or equivalent

- 3 to 4 years of full-stack product design experience with proven growth wins

- Strong portfolio showcasing conversion-boosting designs

- Experience with A/B testing & data-driven design

- Proficiency in Figma, prototyping & analytics tools

- Understanding of subscription models & pricing psychology

- Experience designing for web + mobile at scale

- Analytical mindset you see numbers, and think design

Bonus Points For :

- Experience with subscription or marketplace products

?? Background in Conversion Rate Optimization (CRO)

- Familiarity with international markets & localization

- Knowledge of AI-powered personalization & recommendations

Why Youll Love It Here :

- Work on products that actually change lives

- Collaborate with smart, passionate teams

- See your design decisions directly impact millions

- Learn, experiment, and grow every single day


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