What Youll Do :

- Deliver end-to-end marketing campaign solutions using Salesforce Marketing Cloud (SFMC).

- Develop with HTML, CSS, SQL, and JavaScript to build dynamic templates, landing pages, and personalized content.

- Utilize AMPscript to create text/HTML emails, landing pages, SMS/MMS, and push notifications.

- Design and optimize campaigns with Journey Builder, Audience Builder, Content Builder, Cloud Pages, Email Studio, Mobile Studio, Social Studio, Advertising Studio, and Web Studio.

- Define segmentation criteria, create data extensions using SQL scripts, and conduct A/B testing.

- Collaborate with business teams to translate requirements into journeys, templates, and campaigns.

- Ensure compliance with Marketing Cloud best practices and data privacy guidelines across regions.

- Manage day-to-day BAU activities including campaign optimization, bug fixes, reporting, and data analysis.

- Provide ROI details and campaign performance insights to stakeholders.

- Design, develop, and debug custom SFMC solutions for automation and personalization.

What Were Looking For :

- 48+ years of experience in Salesforce Marketing Cloud.

- Strong knowledge of the Salesforce platform & data model.

- Proven expertise with AMPscript, Cloud Pages, Journey Builder, Audience Builder, and Content Builder.

- Hands-on development skills in HTML, CSS, SQL, JavaScript.

- Experience in campaign management, marketing automation, and personalization strategies.

- Strong understanding of data privacy and compliance guidelines.

Education & Certifications :

- Bachelors degree in IT/Computer Applications or related field.

- Salesforce Marketing Cloud certification(s) preferred