Job Description :

Job Title : Salesforce Personalization Solution Consultant

Location : Mumbai

Type of position : Fulltime

Experience : 3+ Years

The opportunity :

We are seeking a dynamic Salesforce Personalization Solution Consultant who can design and implement personalized customer experiences using Salesforce Marketing Cloud Personalization (MCP). You will serve as a trusted advisor, leveraging expertise in Salesforce Marketing Cloud Personalization to implement real-time personalization strategies, managing dynamic content, and integrating customer data to drive customer engagement and business growth. Candidates having hands-on experience with Salesforce Data Cloud preferred.

What youll be doing :

- Collaborate with cross-functional teams such as business, marketing, product, and data science teams to identify and define personalization opportunities.

- Conduct discovery sessions and act as technical consultant, translating client requirements into actionable solutions and create technical documentation, solution architecture diagrams, and implementation roadmaps

- Develop and implement personalization strategies, data-driven campaigns, and customer journeys within Salesforce Marketing Cloud Personalization

- Integrate Salesforce Marketing Cloud Personalization with external systems and data sources for real-time customer insights.

- Configure and validate campaigns on websites and apps through MCP, manage catalog changes, implement site mapping and provide consultation to apps development team on MCP Mobile SDK integration.

- Provide technical support and training for end users, for managing, tracking, executing and customizing MCP campaigns.

What we want from you :

- 3 - 5 years of hands-on experience in implementing and configuring Salesforce Marketing Cloud personalization solutions, specifically, integrating MCP with E-Commerce websites

- Strong hands-on experience creating sitemaps in MCP

- Proficiency in Javascript/JQuery, HTML, CSS

- Strong understanding of API integrations and data management

- Knowledge of data-driven marketing concepts, A/B testing, and digital marketing best practices.

- Hands on experience working on Salesforce Data Cloud.

- Preferable if have experience integrating MCP with Data Cloud

- Strong analytical and troubleshooting skills for technical issues