Description : Exp : 5 to 7 Years.

Location : Bengaluru.

Mode : Work from office/Hybrid.

Mandatory Skill : SFDC Marketing Cloud.

JD :

Seeking a skilled Software Developer with a strong focus on Salesforce Marketing Cloud and Marketing Cloud Connect.

The ideal candidate will have 5 -7 years of experience in software development, with a proven track record of implementing and managing Salesforce Marketing Cloud solutions.

This role requires a deep understanding of marketing automation, data integration, and customer engagement strategies.

Responsibilities :

- Design, develop, and implement marketing automation solutions using Salesforce Marketing Cloud.

- Utilize Marketing Cloud Connect to integrate Salesforce CRM with Marketing Cloud for seamless data flow.

- Collaborate with marketing teams to create and optimize customer journeys and campaigns.

- Analyze campaign performance and provide actionable insights to improve engagement and conversion rates.

- Ensure data integrity and compliance with data protection regulations.

- Participate in code reviews and maintain best practices in software development.

- Provide technical support and training to team members and stakeholders.

- Stay updated with the latest trends and technologies in Salesforce Marketing Cloud and digital marketing.

Mandatory Skills :

- Strong expertise in Salesforce Marketing Cloud and Marketing Cloud Connect.

- Proficient in SQL and data manipulation for reporting and analysis.

- Experience with AMPscript and Journey Builder.

- Solid understanding of marketing automation principles and best practices.

- Ability to troubleshoot and resolve technical issues related to Marketing Cloud.

Preferred Skills :

- Familiarity with Salesforce CRM and its integration with Marketing Cloud.

- Experience in HTML, CSS, and JavaScript for email and landing page development.

- Knowledge of data privacy regulations (e.g., GDPR, CCPA).

- Experience with A/B testing and campaign optimization techniques.

- Certifications in Salesforce Marketing Cloud are a plus.

Qualifications :

- Bachelors degree in Computer Science, Information Technology, Marketing, or a related field.

- 5 to 7 years of experience in software development, with a focus on marketing technologies.

- Strong analytical and problem solving skills.

- Excellent communication and collaboration abilities.

- Proven ability to work in a fast paced environment and manage multiple projects simultaneously.