Senior Product Designer

Description :

We are looking for a Senior Product Designer Growth who thrives at the intersection of UX, data, and experimentation. This role is focused on driving user acquisition, activation, retention, and monetization through high-impact, measurable design decisions.

You will own critical growth funnels end-to-end and work closely with Product, Data, and Engineering to turn insights into scalable growth outcomes.

Key Responsibilities :

Growth & Funnel Optimization :

- Design and optimize end-to-end user journeys across acquisition, onboarding, activation, retention, and monetization

- Improve key metrics such as conversion rate, retention, CAC, and LTV

- Identify drop-offs and optimize user funnels using data and behavioral insights

Experimentation & A/B Testing :

- Lead design-driven experiments (A/B tests, multivariate testing)

- Create landing pages, onboarding flows, feature experiments to drive measurable impact

- Continuously iterate based on data, user feedback, and performance metrics

Core Growth Touchpoints :

Own and optimize :

- Signup & onboarding flows

- Activation journeys & engagement loops

- Subscription & monetization experiences

- Retention & re-engagement flows (notifications, lifecycle UX)

- Referral & viral growth mechanisms

Data-Driven Design :

- Translate user data, cohort analysis, and business insights into design decisions

- Partner with Growth PMs & Data teams to define hypotheses and measure success

- Track and improve post-launch performance

Scalable Design Systems for Growth :

- Build reusable design patterns, templates, and frameworks for rapid experimentation

- Enable faster iteration cycles across growth initiatives

Collaboration & Leadership :

- Work cross-functionally with Product, Engineering, Data, and Marketing teams

- Mentor junior designers and promote a culture of experimentation and growth thinking

- Contribute to and evolve the design system for scalability

Preferred Growth Areas :

- Conversion Rate Optimization (CRO)

- Onboarding & activation design

- Subscription & monetization flows

- Retention and lifecycle UX

- Referral systems & viral loops

- Personalization & recommendation systems

Ideal Candidate Profile :

- 6+ years of experience in Product Design (UI/UX)

- 3+ years in B2C product companies (high-scale apps preferred)

- Proven experience in growth design / experimentation / funnel optimization

- Strong hands-on expertise with Figma and AI design tools (e.g., ChatGPT, AI workflows)

- Deep understanding of user behavior, metrics, and data-driven design

- Experience leading design initiatives and mentoring teams (2+ years)

- Strong portfolio with at least 2 detailed case studies (mandatory)

Must-Have Skills :

- Growth Design / Conversion Optimization

- A/B Testing & Experimentation

- UX/UI Design (Web & Mobile)

- Data-driven Design Thinking

- Funnel Optimization (Acquisition/Retention)

- Design Systems

- Figma & Prototyping Tools

Good to Have :

- Experience in subscription-based or marketplace products

- Exposure to AI-driven personalization / recommendations

- Experience in international markets / localization

- Background in high-scale product companies / unicorns

Additional Requirements :

- Portfolio link with 2+ detailed case studies (mandatory)

- Minimum 2 years tenure in previous organizations

- CTC includes 5% variable component

Why Join Us :

- Work on high-impact growth problems at scale

- Data-driven culture with strong experimentation mindset

- Opportunity to influence core business metrics through design

- Collaborative, fast-paced, and innovation-driven environment