About shopflo :

shopflo aims to supercharge conversions for e-commerce websites at checkout by improving user experience, helping build stronger intent and trust during the purchase.

Problem statement :

1. There is ~70% drop off at checkout for most independent e-commerce retailer (outside of large marketplaces).

2. E-commerce cart platforms allow minimal flexibility on checkout, with their experience still same as the last decade.

3. Whereas user experiences are defined by new consumer platforms such as Swiggy, Amazon, etc.

There is a fundamental unbundling of monolith shopping cart platforms globally for mid-market and enterprise customers, who are moving towards headless (read modular) architecture. Shopflo aims to be the global default for checkout experiences.

Working Days : 5 days/week

Office Location : HSR Layout, Bengaluru

Role & Responsibilities :

What you will do :

- Own and evolve Shopflos visual identity across all touchpoints.

- Design and ship high-quality marketing websites using Framer.

- Handle end-to-end execution including layout, responsiveness, interactions, and polish.

- Ensure consistency across web, social, decks, and marketing assets.

- Build systems and templates that enable scalable and repeatable design output.

- Enable non-design teams to create on-brand assets efficiently.

- Work closely with founders, marketing, and product teams to bring ideas to life.

- Take concepts from early direction to shipped output quickly.

- Share opinions, take decisions, and push for better design outcomes.

Ideal Candidate :

- Strong Product Visual/UI Designer Profile with experience across UI, illustration, and Motion.

- Mandatory (Experience) - Must have 2+ years of hands-on experience in Visual Design / UI Design / Motion Design / Creative Design role with atleast 1+ years in a Product based company.

- Mandatory (Tech skill 1) - Strong expertise in Visual Design fundamentals - typography, layout, color theory, composition, spacing, hierarchy, lighting, shadows, and depth along with systems thinking abilities.

- Mandatory (Tech skill 2) - Must have hands-on experience in Motion Design / Animation including interaction motion, transitions, micro-interactions, and storytelling through motion.

- Mandatory (Tech skill 3) - Must be able to own design end-to-end as a single-person visual-design team with minimal guidance - someone who ideates, takes decisions, and can push back on marketing.

- Mandatory (Tech skill 4) - Strong, hands-on experience with Framer, Figma/Adobe Creative Suite (After Effects, Illustrator, Photoshop).

- Mandatory (Background) - Product companies. Candidates with a solid Design degree background will be considered even in the absence of a product company background.

- Mandatory (Portfolio) - Portfolio is mandatory and must showcase UI Design, Motion Design, and Illustrations.

- Mandatory (Note) - CTC is inclusive of 5 percent variable.

- Preferred (Education 1) - Design education from Tier 1 college (NIFT, Symbiosis, Design schools).

- Preferred (AI tools) - Comfortable using AI design/video tools to work faster.