Role Overview:

We're hiring a Lead Product Designer for the Mumbai location for one of our leading brands in B2C Consumer Tech.

Roles & Responsibilities:

As a Product Designer (Growth), you'll be the design force behind our growth initiativesobsessing over conversion funnels, user onboarding, engagement mechanics, and monetization touchpoints. You'll combine deep UX expertise with a growth hacking mindset, leveraging data and experimentation to design experiences that drive measurable business impact.

What Youll Do:

- Drive growth-focused design initiatives across acquisition, activation, retention, and revenue optimization.

- Design and optimize conversion funnels from first touch to long-term engagement, focusing on key growth metrics (CAC, LTV, retention rates, conversion rates).

- Lead experimentation through designcreate A/B tests, landing page variants, onboarding flows, and feature experiments that drive statistically significant improvements.

- Own critical growth touchpoints including signup flows, profile completion, subscription conversions, re-engagement campaigns, and referral mechanisms.

- Translate growth insights into design solutionsturn user behavior data, cohort analyses, and business requirements into high-impact user experiences.

- Design scalable growth systemscreate templates, frameworks, and design patterns that enable rapid testing and iteration across growth initiatives.

- Collaborate with Growth PMs, Data Analysts, and Engineers to identify growth opportunities, prioritize experiments, and measure design impact on key business metrics.

- Optimize post-launch performance through continuous testing, user feedback integration, and data-driven design iterations.

- Establish growth design culture by championing experimentation, sharing learnings, and mentoring team members on growth-focused design thinking.

Growth-Specific Focus Areas :

- User acquisition and conversion optimization.

- Onboarding and activation experience design.

- Subscription and monetization flow optimization.

- Retention and re-engagement campaign design.

- Referral and viral growth mechanism design.

- Personalization and recommendation interface design.

Requirements:

- Experience: 7-12 yrs

- Looking for immediate joiners or those who can join within a max of 30 days.

- Design degree from a reputed institute is a must (Tier 1 or Tier 2 institutes preferred).

- Candidates with a design degree from other institutes may also be considered, provided they have a strong and relevant design background with proven experience.