Description :

Role Overview :

- We are looking for a Lead Product Designer (UI/UX) to craft intuitive, scalable, and high-conversion user experiences for a fast-growing B2C mobile platform.

- This role requires strong product thinking, user empathy, and data-driven design. You will work closely with Product, Engineering, Growth, and Analytics teams to create seamless user journeys that improve activation, engagement, retention, and monetization.

- You will play a key role in simplifying complex workflows into elegant, user-friendly mobile experiences.

Key Responsibilities :

Product & User Experience Design :

- Own the end-to-end design lifecycle from discovery and user flows to high-fidelity UI and developer handoff.

- Translate product requirements and business goals into intuitive and scalable user experiences.

- Design simple and seamless B2C mobile app journeys across multiple features.

- Create wireframes, prototypes, and pixel-perfect UI for mobile platforms.

- Solve complex problems through clear information architecture and interaction design.

Conversion & Growth-Focused Design :

Design with a strong focus on :

1. User activation

2. Engagement

3. Retention

4. Monetization

- Optimize key product funnels using UX improvements and experimentation.

- Work with product and analytics teams to iterate based on data and user behavior.

- Contribute to A/B testing and hypothesis-driven design decisions.

Design System & Scalability :

- Build, maintain, and evolve a scalable mobile design system.

- Ensure consistency across screens, components, and interaction patterns.

- Create reusable components and design documentation for faster product development.