Business Analyst - Salesforce

Description :

Role & responsibilities :

Key Responsibilities :

Data Flow & System Optimization :

- Utilize and optimize existing systems such as Salesforce, data transfer systems, and distributor data sources

- Improve current data flows without disrupting existing business operations

- Identify manual, repetitive, or inefficient data processes and redesign them for automation and simplification

- Manage data quality issues, including missing or inconsistent data, and structure them into usable formats

Insight Generation from Imperfect Data :

- Analyze incomplete or non-ideal datasets and extract meaningful insights

- Use AI-assisted analysis to interpret inconsistent datasets and accelerate insight generation

- Combine human judgment with AI-supported findings to enable faster, good-enough decision-making in dynamic markets

- Support commercial decision-making by identifying performance gaps, growth opportunities, and priority actions

- Balance analytical accuracy with business practicality to support timely decisions

AI & Advanced Analytics Enablement :

- Leverage AI and GenAI tools (e.g., AI copilots, automated insight generation, natural language queries) to accelerate analysis, reporting, and insight creation

- Apply AI-assisted techniques to summarize large datasets, identify patterns, and surface key commercial insights

- Explore opportunities to automate repetitive analytical tasks such as commentary writing, variance explanations, and data validation checks

- Partner with IT and regional teams to test, pilot, and scale AI-enabled analytics solutions where relevant

- Ensure AI outputs remain business-relevant, explainable, and aligned with company data governance and compliance standards

Preferred candidate profile :

Required Skills & Experience :

Technical & Analytical Skills :

- Practical experience in data analysis or business analytics

- Experience building dashboards using BI or visualization tools

- Hands-on experience working with incomplete, unstructured, or inconsistent data

AI & Digital Skills :

- Familiarity with AI-enabled analytics or productivity tools (e.g., GenAI copilots, automated insight tools, advanced Excel/BI AI features)

- Ability to use AI responsibly to improve the speed, quality, and consistency of analysis

- Understanding of data privacy, governance, and the limitations of AI-generated outputs

Business & Communication Skills :

- Ability to convert data analysis into clear business actions

- Understanding of business processes and operational workflows

- Strong stakeholder management and communication skills

- Solution-oriented mindset with a focus on efficiency and usability