Job Summary :

We are looking for a proactive and technically sound Integration Specialist responsible for onboarding advertisers, agencies, publishers, and affiliate partners onto our tracking platform. The role requires seamless campaign integration, tracking validation, troubleshooting, API coordination, and ensuring campaigns go live with accurate tracking. The candidate will work closely with Sales, Account Management, Tech, and external partners to ensure smooth execution of performance marketing campaigns.

Key Responsibilities :

Campaign & Tracking Integration :

- Integrate advertiser and publisher campaigns on platforms such as Trackier, Affise, HasOffers/Tune, Everflow, Impact, CJ, Rakuten, and similar tracking platforms.

- Configure tracking links, postbacks, macros, deep links, SDKs, pixels, and conversion tracking.

- Validate tracking before campaign launch.

- Ensure accurate attribution and conversion flow.

API & Technical Coordination :

- Coordinate API integrations with advertisers and agencies.

- Test server-to-server (S2S) postbacks and conversion tracking.

- Resolve tracking discrepancies and integration issues.

- Coordinate with technical teams for implementation support.

Campaign Management :

- Create and configure campaigns, offers, creatives, payouts, caps, targeting, and tracking URLs.

- Update campaign information, promotional creatives, and offer details.

- Manage campaign pauses, budget updates, and status changes.

Quality Assurance :

- Perform end-to-end testing before campaign launch.

- Monitor tracking accuracy and campaign health.

- Verify click, install, lead, and sale tracking.

- Identify and resolve duplicate or missing conversions.

Publisher Support :

- Assist publishers with integration-related queries.

- Provide tracking links, postbacks, and integration documentation.

- Help publishers troubleshoot conversion issues.

Reporting & Documentation :

- Maintain integration documentation and SOPs.

- Update internal trackers for campaign status.

- Prepare weekly integration reports.

- Document technical issues and resolutions.

Cross-Functional Collaboration :

- Coordinate with Sales for campaign launch timelines.

- Work with Client Success for advertiser requirements.

- Collaborate with Product and Tech teams on platform enhancements.

Required Skills :

- Strong understanding of affiliate marketing.

- Knowledge of tracking platforms (Trackier, Affise, Tune, Everflow, etc.).

- Experience with tracking pixels, SDKs, APIs, postbacks, and macros.

- Basic understanding of HTML, JavaScript, and URL parameters.

- Familiarity with mobile attribution platforms such as AppsFlyer, Adjust, Branch, Kochava, and Singular.

- Excellent troubleshooting and analytical skills.

- Strong communication and documentation abilities.

- Good knowledge of Excel/Google Sheets.

Preferred Qualifications :

- Strong understanding of affiliate marketing.

- Knowledge of tracking platforms (Trackier, Affise, Tune, Everflow, etc.).

- Experience with tracking pixels, SDKs, APIs, postbacks, and macros.

- Basic understanding of HTML, JavaScript, and URL parameters.

- Familiarity with mobile attribution platforms such as AppsFlyer, Adjust, Branch, Kochava, and Singular.

- Excellent troubleshooting and analytical skills.

- Strong communication and documentation abilities.

- Good knowledge of Excel/Google Sheets.

Key Performance Indicators (KPIs) :

- Integrate and validate all assigned campaigns within agreed timelines.

- Resolve technical issues within defined SLAs.

- Maintain zero critical tracking errors.

Weekly :

- Complete all pending advertiser and publisher integrations.

- Achieve 100% campaign QA before launch.

- Submit integration status reports.

Monthly :

- Complete 75 to 100 campaign integrations.

- Maintain 98%+ tracking accuracy.

- Resolve 95%+ integration tickets within SLA.

- Reduce campaign launch turnaround time.

- Ensure all documentation is updated.

Success Metrics :

- Fast campaign turnaround.

- High tracking accuracy.

- Minimal campaign downtime.

- Zero revenue loss due to tracking issues.

- Strong satisfaction from internal teams, agencies, advertisers, and publishers.