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Job Summary : As a Senior Staff Data Scientist II, you will lead the Ad DS Charter; building performance algorithms to improve the eCPM for SMB campaigns, enhancing Ad serving algorithms to improve yield, and developing predictive models for inventory forecasting to drive Ad revenue growth. About the team : JioStars Ad Platform is among the top video advertising platforms in India and were aiming higher. With deep expertise across Video-On-Demand, Live Sports, and Ad Monetization, our vision is to build the most effective and scalable adtech ecosystem in the world. Our engineering team builds across the full adtech stack from high-throughput backend services to deeply integrated, high-impact ad experiences on client platforms. Name a technology, and chances are weve worked with it. But more than the tools, its the problems we solve that make the work exciting. If youre excited about building fast, learning continuously, and working on a product that sits at the center of content, monetization, and user experience, wed love to talk. Key responsibilities : - Lead the vision and development of algorithms focused on improving eCPM for SMB ad campaigns across the JioStar platform. - Architect enhancements to the ad serving logic with a focus on yield optimization and revenue lift. - Build predictive models for inventory forecasting across ad types and formats, leveraging historical trends, seasonality, and real-time signals. - Partner with ad operations, product, and engineering to translate business goals into scalable ML/DS solutions. - Establish strong offline and online evaluation frameworks for assessing algorithm performance and business impact. - Design and lead A/B testing strategies to validate model effectiveness. - Mentor junior data scientists, establish technical best practices, and guide roadmap execution. - Stay updated on advancements in advertising algorithms, ML strategies, and forecasting techniques, bringing cutting-edge research into production. Skills and attributes for success : - Proven experience in digital advertising, preferably in programmatic, performance, or display ad environments. - Deep understanding of yield optimization, eCPM drivers, and campaign performance metrics. - Strong expertise in machine learning and statistical modeling techniques for forecasting and optimization. - Experience building and scaling ML systems in production environments with high-throughput and low-latency requirements. - Hands-on coding ability in Python, SQL, and experience with ML frameworks such as TensorFlow, PyTorch, or Scikit-learn. - Familiarity with ad tech stacks, RTB systems, demand-side platforms (DSPs), and ad servers is a strong plus. - Excellent communication and collaboration skills across cross-functional teams. Preferred education and experience : - Master's or PhD in Computer Science, Applied Math, Statistics, or related quantitative field with 10+ years of experience in applied data science. About Us Perched firmly at the nucleus of spellbinding content and innovative technology, JioStar is a leading global media & entertainment company that is reimagining the way audiences consume entertainment and sports. Its television network and streaming service together reach more than 750 million viewers every week, igniting the dreams and aspirations of hundreds of million people across geographies. JioStar is an equal opportunity employer. The company values diversity and its mission is to create a workplace where everyone can bring their authentic selves to work. The company ensures that the work environment is free from any discrimination against persons with disabilities, gender, gender identity and any other characteristics or status that is legally protected.

Bangalore

Novi Digital - Senior Staff Data Scientist II - Machine Learning (8-10 yrs)

Job Summary : As a Staff Data scientist, you will lead the research, analysis, and development of advanced video generation models to enhance JioStars current and prospective content production. This initiative aims to achieve quantifiable improvements in user engagement, satisfaction, and retention, driven by data-driven innovations. About the team : Were an agile, fast-moving team, focused on turning bold ideas into impactful products. From rapid prototyping of new concepts to building scalable platforms that power future growth, we thrive on experimentation and innovation. Our platform highlights creators and their narratives by giving them AI-powered systems using advanced machine learning and multimedia pipelines. As part of this team, youll work at the intersection of creativity and technology building end-to-end experiences, experimenting with emerging tech, and shaping the future of entertainment content. Key responsibilities : - Design, prototype, and refine deep learning models for text-to-video and image-to-video generation using cutting-edge techniques in generative AI (e.g., diffusion models, transformers, temporal GANs). - Collaborate with 3rd-party AI vendors to evaluate their capabilities, run quality benchmarks, and drive technical integration where applicable. - Lead the creation of in-house solutions to augment 3rd-party offerings, with a focus on improving video quality, generation time, and content relevance. - Develop robust pipelines for dataset curation, preprocessing, training, and model evaluation, including automated visual, temporal, and semantic quality metrics. - Work closely with product managers, engineering teams, and senior leadership to define use cases, set priorities, and bring production-grade AI systems to life. - Run A/B tests, iterate based on performance feedback, and ensure alignment with product experience goals and creative quality standards. - Stay ahead of the curve in the fast-moving GenAI space; guide strategy, share insights internally, and represent the team in technical forums as needed. Skills and attributes for success: - Strong understanding of LLMs, with hands-on experience in fine-tuning, prompt engineering, and evaluating foundation models for applied use-cases for multimodal generation. - Proven experience with deep learning architectures for generative tasks (e.g., diffusion models, transformers, GANs). - Solid understanding of computer vision, natural language processing, and multimodal learning. - Experience with training large-scale models, transfer learning, and fine-tuning on custom datasets. - Familiarity with ML evaluation techniques, including perceptual quality metrics and user-in-the-loop testing. - Knowledge of model deployment and performance tuning in production environments. - Hands-on experience building and optimizing text-to-video, image-to-video, or similar generative pipelines. - Hands-on experience with Python, SQL, and TensorFlow/PyTorch for implementing and evaluating algorithms. - Excellent communication skills; able to present complex concepts clearly to technical and non-technical stakeholders. - Experience with experimental design and A/B testing methodologies. - Strong leadership capabilities with demonstrated experience mentoring junior data scientists. Preferred education and experience: - Master's or PhD in Computer Science, Statistics, Mathematics, or related quantitative field with 8+ years of hands-on experience in applied machine learning or deep learning, with at least 2 years working on generative AI or related video technologies. About Us Perched firmly at the nucleus of spellbinding content and innovative technology, JioStar is a leading global media & entertainment company that is reimagining the way audiences consume entertainment and sports. Its television network and streaming service together reach more than 750 million viewers every week, igniting the dreams and aspirations of hundreds of million people across geographies. JioStar is an equal opportunity employer. The company values diversity and its mission is to create a workplace where everyone can bring their authentic selves to work. The company ensures that the work environment is free from any discrimination against persons with disabilities, gender, gender identity and any other characteristics or status that is legally protected.

Novi Digital - Staff Data Scientist - Generative AI (8-10 yrs)

Job Summary : As an Engineering Manager, you will drive the architecture, development, and scaling of backend systems that power user acquisition across direct-to-consumer (D2C) and B2B/partner-led channels. You will own core systems like the Subscription State Machine, Offers Engine, and Plan Management Platform, enabling seamless onboarding, personalized acquisition offers, and dynamic subscription plans for millions of users across devices and regions. You'll be responsible for setting technical direction, driving architectural decisions, and ensuring engineering excellence while closely collaborating with Product, Data, and Business teams. About the teamSubscriptions and Payments Team powers the end-to-end direct monetization engine for India's largest subscription platform, with over 250M+ subscriptions. We build scalable, multi-tenant systems for acquiring users via D2C and partner channels, reducing churn through intelligent renewal and retry mechanisms, and integrating deeply with global and local payment ecosystems like UPI Autopay and card mandates. Our platform drives seamless onboarding, high retention, and reliable payments at scale-enabling frictionless subscription experiences across geographies and devices. Key responsibilities : - Own the delivery, quality, and evolution of critical services that manage subscription acquisition flows across Direct-to-Consumer (D2C) channels (app, web, connected devices) and Partnership/B2B channels (telcos, OEMs, aggregators). - Collaborate with Product and Data teams to define technical strategy and drive measurable business outcomes. - Guide technical architecture discussions, help unblock complex problems, and ensure system scalability, resilience, and cost-efficiency. - Build and nurture a high-performing team through mentorship, hiring, feedback, and career development. - Establish and manage team processes for planning, execution, and continuous improvement. - Represent the team in leadership forums, contributing to broader organizational direction and tech strategy. - Lead by example through code/design reviews and technical guidance when required. Skills & Attributes for success : - Hands-on experience with backend systems using Java, Golang. - Strong understanding of distributed systems, microservices, and event-driven architecture. - Familiarity with high-scale databases (MySQL, Redis, DynamoDB) and streaming/message queues (Kafka, SQS). - Production experience with cloud infrastructure (preferably AWS). - Track record of delivering cross-functional projects and growing engineering talent. - Strong product mindset and understand how engineering drives user and revenue impact. - You've worked in high-scale environments and understand the nuances of latency, cost, and reliability in real-time systems. Preferred education & experience : - Bachelors/Masters in Computer Science or a related field. - 9+ years of experience in software development, with 3+ years in people management. About Us. Perched firmly at the nucleus of spellbinding content and innovative technology, JioStar is a leading global media & entertainment company that is reimagining the way audiences consume entertainment and sports. Its television network and streaming service together reach more than 750 million viewers every week, igniting the dreams and aspirations of hundreds of million people across geographies. JioStar is an equal opportunity employer. The company values diversity and its mission is to create a workplace where everyone can bring their authentic selves to work. The company ensures that the work environment is free from any discrimination against persons with disabilities, gender, gender identity and any other characteristics or status that is legally protected.

Novi Digital - Engineering Manager - Distributed Systems (5-10 yrs)

JOB SUMMARY : As a Senior Staff Technical Program Manager, you will lead media programs, influencing the teams' roadmap priorities and technical direction. This role combines strong technical understanding, program leadership, and agile delivery excellence. You will own end-to-end execution of critical programs, influence roadmap direction, manage cross-team dependencies and senior stakeholders, and mentor teams to raise execution maturity across the organization. ABOUT THE TEAM : At JioHotstar, the Technical Program Management team in the media org plays a pivotal role in shaping and executing high-impact programs that define how users discover, engage with, and return to our platform. Working closely with engineering, product, design, and data science teams, we orchestrate cross-functional initiatives. We are relentless in refining execution rhythms, aligning priorities across diverse teams, and proactively managing risks to ensure timely delivery at scale. Our mission is to enable a fast, personalized, and habit-forming product experience - one that turns first-time users into lifelong fans. KEY RESPONSIBILITIES : - Foster a culture of accountability, ownership, and collaboration. - Lead large, complex technical programs from planning through delivery independently. - Influence roadmap priorities by aligning stakeholders on objectives and outcomes. - Coordinate across engineering, product, and business teams to manage dependencies and ensure timely execution. - Facilitate cross-pod collaboration and alignment to maintain delivery momentum. - Proactively plan for and mitigate risks, evaluating alternatives, quantifying trade-offs, and structuring communication plans. - Apply Agile methodologies for iterative delivery, adaptive planning, and continuous improvement. - Coach teams on Agile best practices and foster high Scrum maturity. - Maintain sprint cadence and rigor through reviews, retrospectives, and OKR alignment. - Drive pod-level accountability for JIRA hygiene, analytics reporting, and milestone tracking. - Ensure data-driven decision-making using clear metrics, dashboards, and visual progress reporting. - Regularly communicate program updates, decisions, and risks to leadership concisely and visually. - Continuously improve internal processes to enhance team efficiency and delivery velocity. - Act as a mentor for junior TPMs and team members to scale program management maturity. SKILLS & ATTRIBUTES FOR SUCCESS : - Deep technical understanding of scalable systems, with the ability to dive into architecture reviews, ask second-order questions, and push for scalable, resilient solutions. - Highly structured thinker with the ability to break down ambiguous goals into executable plans, identify blind spots, and push for clarity in both direction and detail. - Strong grasp of risk/reward tradeoffs, and comfort operating in fast-moving, high-stakes environments with shifting priorities and evolving context. - Exceptional communicator, skilled in managing stakeholder expectations and aligning diverse teams on shared timelines, goals, and impact. - Strong program management experience managing cross functional initiatives end to end and driving influence without authority. - Expertise in Agile frameworks (Scrum, SAFe) and tools like JIRA, Confluence. PREFERRED EDUCATION & EXPERIENCE : - A Bachelor's/Master's degree with a minimum of 12 years of experience, including 6 years in a Program Management role within the consumer technology sector. - Experience in OTT/Media/Adtech will be a plus. About Us. Perched firmly at the nucleus of spellbinding content and innovative technology, JioStar is a leading global media & entertainment company that is reimagining the way audiences consume entertainment and sports. Its television network and streaming service together reach more than 750 million viewers every week, igniting the dreams and aspirations of hundreds of million people across geographies. JioStar is an equal opportunity employer. The company values diversity and its mission is to create a workplace where everyone can bring their authentic selves to work. The company ensures that the work environment is free from any discrimination against persons with disabilities, gender, gender identity and any other characteristics or status that is legally protected.

Novi Digital - Senior Staff Technical Program Manager (6-8 yrs)

Job Summary : - Lead the design and evolution of Discovery systems powering lifecycle progression across JioStar's platform. - Focus on architecting intelligent personalization across surfaces, enhancing content metadata and insights, dynamic page and tray ranking, boosting systems, and driving supply-side optimization to maximize engagement, viewing value, and subscription conversion. About the team : - At JioHotstar, the Viewer Experience (VX) org is at the heart of how millions discover, engage with, and fall in love with our platform. - We own the end-to-end user journey-from first app launch to daily habit loops-across Search, Personalization, Watch Experience, Interactivity, and more. - We blend world-class engineering, ML, design, and data to deliver a seamless, personalized, and engaging OTT experience at massive scale. - If you're passionate about building immersive, intelligent, and performant user experiences that delight a billion users, join us in shaping the future of streaming. Key responsibilities : - Lead the vision and strategy for recommendation algorithms across the JioStar platform, identifying opportunities to enhance personalization and content discovery. - Design and develop sophisticated recommendation models leveraging collaborative filtering, content-based techniques, deep learning, and hybrid approaches. - Lead initiatives to enrich and optimize content metadata through LLM-driven and 3P enrichment frameworks, improving discoverability and targeting precision. - Translate complex business requirements into data science solutions, driving alignment across product, engineering, and business stakeholders. - Build evaluation frameworks and metrics that measure recommendation quality across dimensions including relevance, diversity, freshness, and business impact. - Solve discovery challenges around cold-start, multi-objective optimization (balancing engagement vs revenue vs novelty), and surface orchestration. - Lead A/B testing and experimental design to validate algorithmic improvements and quantify business impact. - Develop novel approaches to recommendation challenges including cold-start problems, exploration-exploitation tradeoffs, and multi-objective optimization. - Collaborate closely with ML Engineering to ensure algorithms can be efficiently implemented at scale. - Analyze user behavior patterns to identify segments and personalization opportunities. - Mentor senior data scientists and lead the evolution of Discovery system design thinking across the organization. - Stay current with research and industry best practices in personalization, lifecycle-based recommendation, metadata optimization, and content supply intelligence. Skills and attributes for success : - Deep expertise in personalization systems, surface ranking, boosting, and merchandising strategies. - Strong background in lifecycle modeling, audience segmentation, and progression optimization frameworks. - Knowledge of LLM-driven enrichment techniques and content metadata quality frameworks. - Experience with user engagement modeling, retention curves, cohort behavior analysis, and progression journey mapping. - Strong hands-on capability in Python, SQL, TensorFlow/PyTorch, and production experimentation frameworks. - Familiarity with multi-objective optimization, exploration-exploitation strategies, and cold-start solutions. - System design thinking for scalable discovery and personalization solutions at high concurrency. - Strong leadership experience driving alignment across DS, Engineering, Product, and Content organizations. - Experience delivering measurable business impact through lifecycle engagement strategies. Preferred education and experience : . - Master's or PhD in Computer Science, Statistics, Mathematics, or related quantitative field with 10+ years of experience in applied data science, including at least 5 years working specifically with recommendation systems. - Experience in streaming media, entertainment, or similar content platforms strongly preferred. About Us : Perched firmly at the nucleus of spellbinding content and innovative technology, JioStar is a leading global media & entertainment company that is reimagining the way audiences consume entertainment and sports. Its television network and streaming service together reach more than 750 million viewers every week, igniting the dreams and aspirations of hundreds of million people across geographies. JioStar is an equal opportunity employer. The company values diversity and its mission is to create a workplace where everyone can bring their authentic selves to work. The company ensures that the work environment is free from any discrimination against persons with disabilities, gender, gender identity and any other characteristics or status that is legally protected.

Novi Digital - Staff Data Scientist II - Viewer Experience (10-12 yrs)

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